Jocelyn S. Babaan


Jocelyn has current strategic leadership role over the country’s business lines in Consumer and Retail (CRS), Minerals, and GIS in SGS Philippines.

Jocelyn’s mission includes strategic management of the assigned business lines with major focus in achieving healthy and sustainable financial performance, aligned with corporate commitments on operational excellence and operational integrity, and achieving or sustaining market leadership.

She had taken various strategic leadership roles for about 34 years in SGS in several industries namely agriculture, mining, fertilizer, consumer goods and retail, food, electronics and electrical, apparel, and hardgoods, industrial among others between 1997 to date. Her extensive strategic and business management roles in SGS and in various industries exposed her in major competencies of the company, i.e. testing, inspection, verification, certification, audit, and training between 1996 to date.

During her over 25-year career in the analytical laboratory business within SGS, she has developed analytical laboratory expertise, aligned with ISO 17025 requirements and had been instrumental in pioneering the laboratory testing business in the country. Jocelyn was involved in the operation and strategic management of a multi-disciplinary laboratory that serviced several business sectors – food, agriculture, minerals and coal, environment, and consumer products.